Guerilla Group Hijacks 30 UK Olympic Billboards
With the 2012 UK Summer Olympics approaching with strict graffiti regulations in effect, 26 street artists from around the world have joined forces to partake in a campaign entitled “Brandalism”. The artists set out on a road trip throughout 5 cities in the UK to hit billboards turning them all into parodies with aim to “challenge the destructive impacts of the advertising industry”. A total of 30 anti-advertising pieces have appeared across Bristol, Leeds, Birmingham, Manchester, and London websites report.
“Brandalism” stated that their action was to dispute the strict laws behind branding that has not sponsored the Olympics ahead of time. Most of the established laws against graffiti have been put into full effect because of the globalized corporate events that come for a limited time. Check the pictures for a full idea of the warfare that went down.
To learn more about the London Olympics War on Graffiti check it out our previous post.