Check out this new music video Kanye West has released with the help of film maker Ruth Hogban for Ye’s “Lost In The World” off of his My Beautiful Dark Twisted Fantasy LP. The visuals, which were all black and white and put together extremely nice, help create that similar sensation of watching a film as a oppose to a music video. This approach was seen before when Kanye dropped that 30-minute video for Runaway, which was also a dope and original way to transform his music into visuals. Lost In The World features the rap artist and several models from mostly a birds-eye view, which adds a nice interesting touch to the outcome of the whole video. Definitely don’t miss out on checking this out, nice work Mr. West.
Text: Jude Liana