Read the Label Summer ’15

By - Friday, July 17th, 2015

Read the Label’s (RTLA) Summer of 2015 Line is their largest line to date with 43 SKU’s. All are designed with a summer vibe in mind. Their main inspiration is from their surroundings growing up as a kids skating and painting in Los Angeles. The “Spray and Pray” Tee in particular has an AK-47 overlaying graffiti.

Currently the Co-Owner and Creative Director designs the merchandise but in the future, they are looking to do a collab with one artist a season. They also added headwear and socks to this season and continue to look to new ideas as they continue to grow their brand.

RTLA was established in 2010 and is made in LA and distributed by themselves online. They were recently picked up by Clot Inc/Juice in Hong Kong; which is a big name in the business. They can also be found in 30 accounts globally; now in Australia (the rest of the list will be available online soon).

Also, coming soon the follow up to “Stand or Fall”, the brands first skate/graffiti video which has reached 109,000 views on YouTube (http://youtu.be/WUacMh828a8). The sequel titled “Here to Stay, Better Pray” will feature the entire RTLA Skate Team along with RTLA dedicated graffiti writers. Stay tuned to 12ozProphet for the release details.

Stand Or Fall: http://youtu.be/WUacMh828a8
http://readthelabelbrand.com/
IG @readthelabel & @RTLAskate

Photos provided by Read the Label

Text by attng3tr

There are 0 comments...

You must be a 12ozProphet member and logged in to participate. Registration is FREE and it only takes a minute, so Sign Up now. As a 12ozProphet member you’ll be able to comment, save and vote on content, message other users and get access to many other member-only features.

Click here to Login or click here to Register for an account on 12ozProphet.

You must be a 12ozProphet member and logged in to comment. Login or click here to Register for an account.