Video: Lynx Anarchy "The World's First Invisible Ad"

By - Wednesday, May 16th, 2012

This super dope ad was installed into a house out in Sydney by Lynx Anarchy (better known as AXE deodorant out in the US because of trademark problems). LCD screens were placed into the windows of the house, and when viewed with the naked eye, they came across as blank. People walking by were given polarized sunglasses, and when adorned the ad came to life. Each window of the house had it’s own scene taking place, a dog swimming in a flooded room, two couples going at it, and even a baboon just chillen! This advertisement shows how as technology advances it can be used for unique and creative ideas. I can’t even imagine what will come next.

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